Solidifying a Market Leader
Leonard Logistics has long been a trusted name in transportation, providing businesses with tailored logistics solutions that optimize their supply chains and ensure seamless delivery. But as the logistics landscape evolved, they knew it was time to elevate their image, stand out from the competition, and create a powerful brand that matched their expertise.
Leonard Logistics partnered with GCNY to take their business from a reliable service provider to an industry leader with a bold, modern identity.
What we did
- Advertising
- Brand Identity
- Brand Positioning
- Brand Strategy
- Digital Marketing
- Print Collateral
- Signage & Environmental
- UX/UI
- Video & Motion
- Websites
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The Turning Point
Driving the Future of Logistics.
Leonard Logistics wanted to modernize its brand, increase visibility, and attract new clients in a competitive market. Their existing image didn’t fully capture the scope of their capabilities or the professionalism they deliver. The challenge was clear: create a brand that not only showcased their logistics expertise but also positioned them as leaders in the field.
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The GCNY Partnership
Revving Up Brand Power.
We immersed ourselves in Leonard Logistics, analyzing their strengths, market position, and audience. From there, we crafted a comprehensive brand transformation, starting with a sleek, modern logo that reflected their growth and professionalism. We followed up with a cutting-edge website and a polished brochure to highlight their services. Then, we hit the streets—rebranding their trucks with the new logo and organizing a professional photoshoot to showcase their fleet and operations. Every step worked together to elevate Leonard Logistics' market presence and solidify their leadership in the industry.
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Results
-
3x
Increase in Client Acquisition
-
50%
Boost in Industry Visibility
-
49%
Significant Growth in Brand Recognition
-
-
The Turning Point
Driving the Future of Logistics.
Leonard Logistics wanted to modernize its brand, increase visibility, and attract new clients in a competitive market. Their existing image didn’t fully capture the scope of their capabilities or the professionalism they deliver. The challenge was clear: create a brand that not only showcased their logistics expertise but also positioned them as leaders in the field.
-
The GCNY Partnership
Revving Up Brand Power.
We immersed ourselves in Leonard Logistics, analyzing their strengths, market position, and audience. From there, we crafted a comprehensive brand transformation, starting with a sleek, modern logo that reflected their growth and professionalism. We followed up with a cutting-edge website and a polished brochure to highlight their services. Then, we hit the streets—rebranding their trucks with the new logo and organizing a professional photoshoot to showcase their fleet and operations. Every step worked together to elevate Leonard Logistics' market presence and solidify their leadership in the industry.
-
Results
-
3x
Increase in Client Acquisition
-
50%
Boost in Industry Visibility
-
49%
Significant Growth in Brand Recognition
-
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