Elevating Tradition, Bottling Distinction
When Tabernacle Winery set out to make its mark the vision was clear: craft wines of distinction and present them with a sense of artistry and authenticity that would captivate both connoisseurs and newcomers. In a region rich with vineyards, Tabernacle Winery needed to stand apart, not just with the quality of their vintages, but with a brand experience that felt as carefully curated as their reserve selections.
In addition to producing fine wines, Tabernacle Winery’s mission is about creating memorable moments and lasting impressions. Every bottle is a testament to craftsmanship, heritage, and a relentless pursuit of excellence values that needed to be reflected in every aspect of their brand.
What we did
- Advertising
- Brand Identity
- Brand Positioning
- Brand Strategy
- Brochures
- Campaigns
- Digital Marketing
- Email Marketing
- Label Design
- Packaging
- Print Collateral
- Sell Sheets
- Signage & Environmental
- Social Media
- UX/UI
- Websites
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The Turning Point
Not Your Average Winery
Tabernacle Winery needed a brand identity that would elevate their story, showcase their unique offerings, and resonate across all touchpoints, from labels and boxes to digital and print marketing. The challenge: how do you transform a local winery into a name that wine lovers seek out and remember?
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The GCNY Partnership
A Brand as Distinctive as the Wines
We built a holistic brand system for Tabernacle Winery. From the elegant Reserve and Betzalel labels to the thoughtfully crafted shipping boxes and stationery, every detail was designed to evoke sophistication and authenticity. The website, brochure, and sell sheets were developed with a modern, inviting aesthetic that makes exploring Tabernacle’s story and selections a pleasure.
Across ads, social media, and every piece of print collateral, GCNY ensured consistency and impact. The new visual identity is both timeless and contemporary, allowing Tabernacle Winery to stand out on shelves and online, while the marketing materials convey the artistry and care behind every bottle. -
Results
-
74%
social boost
-
10x
increase in sales
-
88%
increase in brand awareness
-
-
The Turning Point
Not Your Average Winery
Tabernacle Winery needed a brand identity that would elevate their story, showcase their unique offerings, and resonate across all touchpoints, from labels and boxes to digital and print marketing. The challenge: how do you transform a local winery into a name that wine lovers seek out and remember?
-
The GCNY Partnership
A Brand as Distinctive as the Wines
We built a holistic brand system for Tabernacle Winery. From the elegant Reserve and Betzalel labels to the thoughtfully crafted shipping boxes and stationery, every detail was designed to evoke sophistication and authenticity. The website, brochure, and sell sheets were developed with a modern, inviting aesthetic that makes exploring Tabernacle’s story and selections a pleasure.
Across ads, social media, and every piece of print collateral, GCNY ensured consistency and impact. The new visual identity is both timeless and contemporary, allowing Tabernacle Winery to stand out on shelves and online, while the marketing materials convey the artistry and care behind every bottle.
-
Results
-
74%
social boost
-
10x
increase in sales
-
88%
increase in brand awareness
-
Sesame
