Putting hunger on notice.

Sesame is seven! But you wouldn’t know it. Ask any Brooklynite to Canadian: Sesame is an iconic mainstay. As it should be. After all, GCNY is behind the purveyor of the yellow-black packaging, ad campaigns, and marketing that placed them squarely on your radar.

From one Flatbush locale, Sesame is fast turning into a chain, with an upcoming NJ location, pop-up shops at key times, and permanent celebrity status. The demand is insatiable. The donuts star in a luscious campaign. It’s the power of smart branding and marketing. And it’s the power of GCNY.

What we did
  • Advertising
  • Brand Identity
  • Brand Positioning
  • Brand Strategy
  • Campaigns
  • Digital Marketing
  • Email Marketing
  • Media Buying
  • Naming
  • Outdoor Media
  • Packaging
  • Photography
  • Print Collateral
  • Printing
  • Research
  • Signage & Environmental
  • Social Media
  • UX/UI
  • Video & Motion
  • Websites
Project info